According to the Buzz Buzz Home Blog, Edition/Richmond is now 70 percent sold just a few months after the opening of their Sales Centre. Located in Toronto’s Queen West, the development is situated right in the über-trendy Trinity Bellwoods neighbourhood. Offering twenty customized residences, the modern complex will be a luxury oasis in the heart of the city’s most unique, happening community.
Jump was engaged by Curated Properties in the fall of 2011 to partner in the creation of a branding program that would translate the stylish space and location into the brand’s signage, website and marketing materials. Jump also developed the Neighbourhood Edition Gallery space in partnership with Photographer Graham Powell, which acts as the Sales Centre for the property. The gallery captures the iconic neighbourhood businesses, people and moments that showcases the unique lifestyle only Queen West can offer.
Edition/Richmond’s spacious townhomes, featuring 500 square foot sky gardens, are still available but possibly not for much longer as buyers continue to embrace all that Edition/Richmond offers.
Build up your knowledge of the project by taking a look at the Edition/Richmond website, and find out how Jump transformed other clients from blank canvases into distinct brands on our Branding Design Program page.