With over 30 years of experience developing and implementing design and branding in retail programs throughout North America, Eric is instrumental in setting strategic direction and providing support for future brand development. Eric has been pivotal to the success of dozens of branding, merchandising, signing, and redesign assignments. As a founding principal of our team, his experience in environmental design has fostered his ability to distil brand essence and to strategically merge key conceptual elements and graphic communications into a global design program. He has a keen sense of spatial arrangement and the ability to provide illustrative recommendations to ensure understanding of environmental concepts. Eric graduated with Honours from Sheridan College in the Visual Arts program.